skills.lab Cube: turning fans into players

Elevate your matchday fan experience

Add the Cube to your stadium experience

The skills.lab Cube is a premium football activation built for high-throughput matchday traffic. With possibilities for full club branding, it provides a boost for fan engagement and interaction. Speak with one of our experts to discover how your stadium and club can benefit from the installation of a Cube.

The skills.lab Cube is trusted by leading clubs and brands

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FC Bayern Munich will join the Talent Development Summit.
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FC Bayern Munich will join the Talent Development Summit.

Designed for matchday demands

The Cube operates as a stadium entertainment module that delivers measurable value:
• Increase footfall around merchandising, club stores, and concessions
• Enhance stadium tours with a memorable football challenge
• Boost pre-game excitement and overall matchday engagement

Whether installed permanently or rented for an entire season, the Cube enhances matchdays, stadium tours, sponsor activations, and fan zones with a high-energy, interactive experience. Clubs benefit from a reusable, revenue-generating attraction that excites fans, strengthens brand loyalty, and adds a modern, premium touch to your stadium offering.

A football attraction purpose-built for stadiums

The skills.lab Cube is a compact, high-throughput stadium fan attraction engineered for matchday environments. It functions as a fully brandable football club activation tool that increases energy, crowd flow, involvement and footfall at a stadium. Clubs use it to improve the fan experience, energize fan zones, and add interactive moments across the matchday journey.

  • Brandability

    fully brandable exterior and digital branding options

  • Durability

    designed for dozens of users per hour

  • High throughput

    built for continuous play

  • Fast setup and takedown

    assembly and disassembly in under 3 hours

  • Fan engagement

    encourages visitor engagement through an immersive, high-energy experience

Cube GO: smart, flexible customization

The Cube GO offers practical customization options that enhance functionality and brand presence:

  • Net Frame System

    Add a roof and net enclosure to ensure balls remain securely contained, even during high-energy gameplay.

  • Professional assembly service

    While the Cube GO can be assembled by three technically capable individuals, our installation team can handle the complete setup for a fast and reliable launch.

  • External branding

    Customize the physical and digital surfaces to align with your brand identity and marketing strategy, transforming the Cube into a powerful promotional asset.

Cube XP: tailored where it matters

The Cube XP offers further premium targeted customization options to align with your brand, spatial requirements, and engagement goals.

  • Hardware

    The external frame can be adapted in terms of materials and structural design, allowing the Cube to integrate seamlessly into your allocated space and overall environment. Our engineering team ensures precise planning, spatial fit, and professional on-site assembly.

  • Software

    The Cube XP offers the full catalogue of all skill games. It also allows for selected adjustments, including the integration of additional skill-based games to match your audience and use case.

  • Branding

    All surfaces of the Cube XP can be customized with both digital and physical branding elements to align with and amplify your marketing strategy.

Request your tailored quote now.

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    Which Cube system are you interested in?

    Choose your skills.lab Cube

    Explore purchase and long-term rental options

    Available through both permanent purchase and seasonal rental models, the Cube offers clubs maximum flexibility in how they integrate the activation into their operations. Whether used across matchdays, stadium tours, fan zones, or partner events, it delivers a consistent, high-impact experience.

    Schedule a call with one of our experts to learn more.

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