Event & Promotion Agencies
Reusable, brandable football activation equipment built for high-impact client campaigns, trade fairs, and experiential marketing projects.
skills.lab Cube: Perfect for trade shows, events, marketing campaigns, and more
The football activation that takes your event to the next level
The football attraction for events
The skills.lab Cube was engineered for wherever people come together. It attracts visitors, keeps them engaged, and creates activity throughout the day. Whether at a public event, shopping center, trade show, or sponsor activation, the Cube becomes a central attraction where people gather, play, and watch. The system runs reliably throughout the event and requires minimal on-site supervision.
The skills.lab Cube is trusted by leading clubs and brands
What is the skills.lab Cube?
The Cube is a compact, fully automated brand-activation football experience built for unforgettable moments. It functions as an interactive event tool that increases dwell time at trade fairs, tours, and pop-ups. With its kick-and-play mode, no staff is required for operation: and anyone can play, regardless of skill level.
Add a football attraction to your event or retail space to keep energy high, extend dwell time, and encourage visitors to be a part of the action. The Cube blends dynamic gameplay with immersive brand presence and is designed for nonstop excitement and maximum event impact — creating standout experiences that draw crowds, increase dwell time, and amplify reach.
skills.lab Cube
High-Impact Engagement Across Industries
Every audience is different, but the goal is the same: create participation, spark emotion, and leave a lasting impression. The skills.lab Cube adapts to your environment, your objectives, and your target group.
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Fan Zones & Public Viewing
High-throughput football engagement designed for large crowds, tournament activations, and sponsor-branded experiences.
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Shopping Malls & Retail Parks
Increase footfall and dwell time with a family-friendly football attraction that drives repeat visits and seasonal buzz.
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Football Clubs & Stadiums
Enhance matchday atmosphere, energize fan zones, and create interactive moments before kick-off.
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Sports Retailers & Flagships
Turn customers into players with immersive in-store football experiences that boost engagement and conversions.
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Trade Fairs & Exhibitions
Transform your booth into a crowd magnet and generate qualified leads through interactive competition formats.
Cube GO: smart, flexible customization
The Cube GO offers practical customization options that enhance functionality and brand presence:
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Net Frame System
Add a roof and net enclosure to ensure balls remain securely contained, even during high-energy gameplay.
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Professional assembly service
While the Cube GO can be assembled by three technically capable individuals, our installation team can handle the complete setup for a fast and reliable launch.
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External branding
Customize the physical and digital surfaces to align with your brand identity and marketing strategy, transforming the Cube into a powerful promotional asset
Cube XP: tailored where it matters
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Hardware
The external frame can be adapted in terms of materials and structural design, allowing the Cube to integrate seamlessly into your allocated space and overall environment. Our engineering team ensures precise planning, spatial fit, and professional on-site assembly.
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Software
The Cube XP offers the full catalogue of all skill games. It also allows for selected adjustments, including the integration of additional skill-based games to match your audience and use case.
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Branding
All surfaces of the Cube XP can be customized with both digital and physical branding elements to align with and amplify your marketing strategy.
Request your tailored quote now.
Available as a permanent installation or as a rental
The Cube can be purchased as a long-lasting attraction or rented for a period of time. Whether part of a permanent interactive zone or a seasonal highlight, it continuously increases visitor dwell time, repeat play, and overall guest satisfaction. It’s robust, quick to set up, and built to run reliably over multiple days. Visitors can step right in, play, and come back for more—without any complex setup or supervision. The result is a football attraction that integrates seamlessly into your existing event concept.
Secure your Cube for your next activation. Book a call with us to learn more!
